Our Three Business Units
A global distribution group specialized in connecting premium and lifestyle brands with strategic markets worldwide through three complementary business units.
Travel Retail Specialist
Landlord Synergy
Strategic expansion management: landlord & operator alignment, location assessment and tailored retail rollout.
Supply Mastery
End-to-end category and supply chain management, from logistics consolidation to data-driven inventory optimization.
Turnkey Concepts
Turn-key retail solutions including monobrand stores, shop-in-shops and structured wholesale distribution.
Sell-out Drive
Sell-out focused execution through staff training, D2C experience enhancement and brand activation programs.
Duty Free Dynamics
- Portfolio Selection
- POS Management
- Trade Marketing & Training Execution
- End-to-end Management
Core Services
- Retail format selection
- Partner identification
- Assortment planning
- Display solutions
- Marketing activations
- Staff training
Key Categories
- Watches
- Footwear
- Jewelry
- Toys
- Electronics
- Writing & Arts
- Apparel
- Outdoor
Your Gateway to Africa
Regional Mastery
Deep expertise in West África.
Cultural Insight
Extensive cultural knowledge and local market insights.
Territory Safeguard
Brand protection and strategic positioning in emerging territories.
Network Strength
Proven retail network with established partnership.
Afry Global Channel
Our Expertise & Brand Portfolio
HQ based in Dakar, Senegal
customerservice@afryglobalchannel.com
Core Categories
- Watches & Jewelry
- Apparel & Accessories
- Toys
- Outdoor
- Fragances
- Cosmetics
Key Brands
Fossil • Michael Kors • Swarovski • Calvin Klein • Tommy Hilfiger • Nike • Ecco • Lego • Cole Haan • Subu • Emporio Armani • Armani Exchange • Casio • Nike • Converse • Dr. Vranjes • Campingaz • Dyson
Global Multi-Channel Distribution
Channel Integration
Bridging brick and mortar & digital channels for established and emerging markets.
Worldwide Operations
Operations spanning Europe, Americas, Asia, and África.
Massive Volume
Multi-channel expertise.
Network Strength
30+ million units shipped annually across global market.
Pontest
Distribution Model & Infrastructure
Commercial Offices: Barcelona • Shanghai • Tokyo • Panama • Miami
Operation Centers: Barcelona • Zurich • Panama • Miami • Hong Kong • Dubai
Key Capabilities
- Network of POS & online channels
- Strategic alliances
- Local teams with global vision
- Flexible inventory management
Core Categories
- Apparel & Footwear
- Watches & Jewelry
- Electronics
- Household
- Food & Beverage
- Sports & Outdoor